About
Launched in 2020, the Incubator Program was specifically created to provide a platform for greater exposure and opportunity to up-and-coming Black-owned brands through complimentary participation in fashion wholesale events (COTERIE, PROJECT, or MAGIC), as well as inclusion in editorial features, individualized mentorship, and expansive marketing promotion.
We invite you to apply to participate in the 2025 Incubator Program. All brand will be vetted and selected by Fashion by Informa's team. The Incubator Program is offered exclusively to Black-owned brands who have been in business for 3 years or less and are able to accommodate wholesale orders.
Participation Includes:
- Complimentary 10' x 10' booth space at COTERIE New York, PROJECT Las Vegas, or MAGIC Las Vegas or New York for two seasons
- Featured placement in editorial content
- Inclusion in event marketing to audience of retailers and brands
- One-on-one mentorship from established fashion industry experts
- Exhibitor Insurance Participation Fee
- Retail Consulting Support
Calendar & Important Dates:
- Application Deadline: Coming Soon
- Notification of Acceptance: Coming Soon
- Event Dates: 2025 Event Calendar
Join the Community
Complimentary Marketing Inclusion
As part of the Incubator Program, you will gain exposure in complimentary marketing opportunities through social media and seasonal editorial content like shopping guides, digital issues, and marketplace features. Explore how our editorial team showcased the 2024 Incubator Program participating brands:
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